Don’t “mask” your website from search engines

Mon, Jan 19, 2009

Blog

Don’t “mask” your website from search engines

Most websites we look at are making it harder for search engines to love ‘em.

Here are the top mistakes we see companies make when trying to build traffic

  • Wrong title on the page or no title
  • Wrong selection of keywords or no keywords in the meta tags
  • Having no or limited textual content
  • No Alt Tags
  • Having wrong content and keywords
  • Not updating the site
  • Choosing the wrong target market
  • No use of header tags
  • Excessive use of keywords
  • No link building plan
  • Not blogging
  • Don’t hide text using dark on dark or light on light text

masking

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